Last Updated: 15/07/2026
This Privacy Policy describes how IRL APPS SAS collects, stores, uses, and shares the personal data of users of the Mezze mobile application ("the App" or "the Service"), available on the Apple App Store and the Google Play Store.
By using the Service, you agree to the terms of this policy. We update this policy from time to time. If we make significant changes, we will notify you via the App and, where applicable, seek your renewed consent.
IRL APPS SAS
35 rue du Sentier, 75002 Paris, France
Contact: [email protected]
| Data | Purpose | Legal Basis |
|---|---|---|
| Name, email address, profile picture (when signing up via Apple, Google, or email) | Account creation and management | Performance of contract |
| Authentication tokens | To allow you to log in (we do not collect or store your passwords) | Performance of contract |
If you choose to connect a third-party video platform account (e.g., TikTok), we collect:
| Data | Purpose | Legal Basis |
|---|---|---|
| Profile picture, username, unique ID | Displaying the connected account in the App | Performance of contract |
| List of videos you have saved or liked (description, link, metadata) | Core feature: importing your saved cooking videos and converting them into structured recipes | Performance of contract |
We only access data you explicitly authorize and we do not collect your platform login credentials. Your platform session cookies are stored locally on your device only, never on our servers: we are technically unable to log into your account ourselves. These cookies are automatically deleted from your phone when you log out, delete your Mezze account, or uninstall the app. You can also revoke this access at any time from the platform.
| Data | Purpose | Legal Basis |
|---|---|---|
| Taste preferences and onboarding answers (e.g., household size, time available, dietary goals) | Personalized recipe suggestions | Performance of contract |
| Your cookbook: imported recipes, edits, notes, photos | Core recipe organization features | Performance of contract |
| Meal plans, grocery lists, cooking history ("cooked" recipes) | Meal planning, grocery list generation, personalization | Performance of contract |
| Data | Purpose | Legal Basis |
|---|---|---|
| IP address, OS, device model, OS version, technical identifiers | Security, fraud prevention, debugging | Legitimate interest |
| Usage events (interactions, session duration, feature usage) via PostHog and Firebase | Performance measurement, product improvement | Legitimate interest |
| Crash reports and technical error data via Sentry | App stability, bug detection and fixing | Legitimate interest |
| Subscription and billing data via RevenueCat | Subscription management and accounting compliance | Performance of contract + legal obligation |
We may use advertising SDKs (e.g., the TikTok SDK) to measure the performance of our advertising campaigns. Data shared is limited to necessary events (install, open, conversion).